Frequently Asked Questions

Who is Benjamin Tay?
Benjamin Tay is a Senior 3D Artist and Lead Animator with nearly two decades of experience.

What projects has Benjamin worked on?
He has worked on TV series like “Saladin,” “Paddlepop,” “Singa,” and “ChopChops,” and led webisodes for “Direct & Dominate.”

What are Benjamin’s areas of expertise?
His expertise includes project management, team management, social media representation, 3D and 2D animation, storyboarding, and video editing.

What is Benjamin’s role in project management?
He balances artistic vision with practical constraints to deliver successful outcomes and manages teams effectively.

How does Benjamin contribute to social media?
He fosters community engagement, resolves conflicts, and collaborates with franchise owners to align with brand values.

What software does Benjamin use?
He uses industry-standard software like Maya for 3D modeling and animation, and Flash for 2D animation.

What content has Benjamin created for YouTube?
He has produced cinematic trailers and promotional content, emphasizing cinematography and music synchronization.

What are Benjamin’s interests outside of work?
He explores game design using Unreal Engine and Unity, enjoys personal videography, and VR sculpting.

How can I contact Benjamin Tay?
You can reach him via email at benjamintay@directanddevelop.com or view his portfolio at benjamintay.me.

What is Benjamin’s background in game design?
He is passionate about game design and has created experiences using various game engines and tools.

What does Benjamin enjoy in cinematography?
He enjoys capturing moments from personal and social events through videography and cinematography.

What is VR sculpting to Benjamin?
He has explored sculpting using a VR headset, adding an extra dimension to his creative process. Check out his YouTube playlist here.

What was Benjamin’s role at Rocket Fish Studios?
He was a Character Animator Intern, participating in a 2D animation Flash training program and contributing to “Marvo the Wonder Chicken.”

What did Benjamin do at Young Jump Studios?
He worked as a Junior Animator on the Malaysian TV series “Saladin,” handling character animation and motion capture data.

What projects did Benjamin work on at Egg Story Studio?
He contributed to projects like “ChopChops,” “Paddle Pop,” “Singa,” and “Food War” as an intermediate Animator.

What were Benjamin’s responsibilities as Studio Lead at Egg Story Malaysia?
He managed daily operations, recruitment, financial matters, and studio maintenance.

What freelance work did Benjamin do between 2018-2019?
He supported 3D animation production for MIRAYI, created video presentations for P&G, provided 2D animation support for ASTATICA, and worked on various other projects.

What was Benjamin’s role at Lemon Sky Studios?
As an Intermediate Animator, he supported the production of animation loops for games like Warcraft 3 Reforged and C&C Remastered, and character introduction animations for an unannounced mobile game.

What is Direct & Develop Creative Studios?
Founded by Benjamin in August 2024, the studio is based in Malaysia and works on video game development projects in Unreal Engine, among other services.
They also collaborate with Olmteka Studio to provide a complete services package.

Is Direct and Dominate Absolute Units (DD:AU) affiliated with EA?
No, DD:AU is not affiliated with EA. It is a fan project created by Benjamin Tay and complies with all US, International, and Copyright laws as a parody. It is not monetized.

Does DD:AU use any copyrighted material from EA?
DD:AU is a parody project and adheres to copyright laws. It does not use any copyrighted material from EA without permission and ensures all content is original or falls under fair use.

How does DD:AU ensure it does not infringe on EA’s trademarks?
DD:AU strictly follows guidelines for parody and non-commercial use. It does not monetize any content and clearly states it is a fan project, not affiliated with or endorsed by EA.

Is Direct and Develop Creative Studio (DD:CS) a registered business?
Yes, DD:CS is an official brand registered in Malaysia. You can check the business registration number on our webpage.

What measures have been taken to comply with copyright laws?
A complete overhaul of our social network and website structure was undertaken to ensure compliance with all legal requirements. This included significant time and financial investment.

How does Benjamin Tay protect his original work?
Under Malaysian law, Benjamin Tay’s artistic style and creations are automatically copyrighted. This is supported by international copyright laws and the Berne Convention.

Can Benjamin Tay monetize his fan projects?
Benjamin Tay can produce monetized content as long as it is structured separately from his fan projects. DD:AU, being a non-monetized parody, is kept distinct from any commercial ventures.

What collaborations has DD:CS engaged in to ensure legal compliance?
Benjamin Tay has collaborated with Olmteka S.A.S de C.V. to ensure proper documentation and legal procedures are followed on all fronts.

Are moderators and community managers trained to handle inquiries?
Yes, all moderators and community managers have undergone training and signed NDAs and proper contracts to handle inquiries appropriately.

Where can I find more information about DD:AU and DD:CS?
You can visit our official website for more details and to view our business registration information.